Cookie Policy

Last updated: March 2025

We use tracking technologies on virellanovia.com to help small business owners get the most from their visit. This policy explains what we collect, why it matters, and how you can adjust your preferences.

What Are Tracking Technologies?

Think of these as digital notes that help websites remember you. When you visit virellanovia.com, small pieces of data get stored on your device. Some remember your login details. Others track which pages you find useful.

Not all tracking works the same way. Some data stays on your computer. Some gets sent back to our servers. And yes, we work with third parties who help us understand how people use our site.

Essential

These keep virellanovia.com running. Without them, you can't log into your account or access secure areas. They're necessary for basic functionality.

Functional

These remember your preferences. Language settings, region choices, or which tools you use most often. They make your experience more personalized.

Analytical

We use these to see what's working and what isn't. Which guides get read? Where do people get stuck? This helps us improve our resources.

Marketing

These track your activity to show relevant content. If you've been reading about cash flow management, we might suggest related articles or tools.

How We Use This Information

  • Remember your login state so you don't have to sign in repeatedly
  • Keep track of which financial tools you've accessed during your session
  • Understand which educational resources help Australian small business owners
  • Test different versions of our guides to see which ones work better
  • Show you content that matches your business needs and interests
  • Analyze traffic patterns to improve site performance during busy periods

Types of Data We Collect

01

Technical Information

Browser type, device details, operating system, IP address. This helps us make sure virellanovia.com works properly across different setups. We've noticed some business owners still use older systems, so we test for compatibility.

02

Usage Patterns

Which pages you visit, how long you stay, what you click on. We discovered that people skip our longer guides, so we started breaking them into shorter sections. That came from analyzing this data.

03

Preferences

Your saved settings, bookmarked resources, preferred tools. When you come back, we want the site to feel familiar. We remember what matters to you.

04

Interaction Data

Form submissions, calculator usage, resource downloads. This shows us which tools actually get used versus which ones just look good. Sometimes the simplest calculators get the most action.

Managing Your Preferences

You're not stuck with our default settings. Most browsers let you control tracking technologies. Here's how to adjust things:

Chrome users can go to Settings → Privacy and Security → Cookies and other site data
Firefox has Options → Privacy & Security → Cookies and Site Data
Safari uses Preferences → Privacy → Website Tracking and Cookies
Edge users will find Settings → Cookies and site permissions

Just know that blocking essential tracking will break some features. You might not be able to log in or save your work. The site will still load, but it won't remember you.

How Long We Keep This Data

Different types of data stick around for different lengths. It depends on what it's used for and whether you're actively using the site.

Session Data

Gets deleted when you close your browser. Helps track your current visit but doesn't persist.

Preference Data

Lasts up to 12 months. Remembers your settings between visits so you don't have to reconfigure everything.

Analytics Data

Kept for 26 months. Helps us spot long-term trends and seasonal patterns in how people use our tools.

We review stored data regularly and clear out anything that's no longer useful. If you delete your account, we remove your personal data within 30 days.

Third Party Services

We work with other companies who help us run virellanovia.com. Some handle analytics. Others manage our content delivery. These partners have their own tracking technologies.

Analytics Providers

Help us understand site usage patterns and identify areas for improvement in our educational content.

Content Delivery

Speed up page loading by serving files from servers closer to you. Makes the site faster for users across Australia.

Security Services

Protect against malicious activity and help keep your account safe from unauthorized access.

Marketing Platforms

Track which content resonates with small business owners so we can create more of what actually helps.

These companies can only use data for the specific services they provide to us. They're not allowed to sell it or use it for their own purposes.